About the Journal

International journal of trends in marketing management is a bi-annual, interdisciplinary, international peer reviewed journal, with ISSN: 2349-4204. The main objective of IJTMM is to provide an intellectual platform for the academicians and scholars across the world.

IJTMM aims to promote interdisciplinary studies in the field of marketing management.

It is devoted to the publication of original research, which brings fresh light to bear on the concepts, processes, and consequences of business, management and information technology in general.

It is multi-disciplinary in the sense that it encourages contributions from all relevant fields and specialized branches of Marketing management.