https://academicjournalonline.org/index.php/ijtmm/issue/feed International journal of trends in marketing management 2024-10-14T18:11:59+00:00 Academic Journal Online info@academicjournalonline.org Open Journal Systems <p>International journal of trends in marketing management is a bi-annual, interdisciplinary, international peer-reviewed journal, with<strong> ISSN: </strong>2349-4204. The main objective of IJTMM is to provide an intellectual platform for academicians and scholars across the world.</p> <div class="Categorie"><a href="http://sjifactor.com/passport.php?id=22114"><strong>SJIF 2022: 4.511</strong></a></div> <p>IJTMM aims to promote interdisciplinary studies in the field of marketing management.</p> <p>It is devoted to the publication of original research, which brings fresh light to bear on the concepts, processes, and consequences of business, management, and information technology in general.</p> <p>It is multi-disciplinary in the sense that it encourages contributions from all relevant fields and specialized branches of Marketing management.</p> https://academicjournalonline.org/index.php/ijtmm/article/view/269 IMPROVING OPERATIONAL AUDITING IN THE DIGITAL ECONOMY 2024-08-17T06:47:42+00:00 Baxranov Doniyor info@tadqiqot.uz <p>In the digital age, the field of operational auditing is experiencing significant transformations driven by advanced technologies. This article explores the <br>critical role of digital technologies such as artificial intelligence (AI), big data analytics, blockchain, and cloud computing in enhancing the efficiency, accuracy, and effectiveness of operational audits. It discusses the benefits of integrating these technologies, including improved precision, deeper insights, real-time auditing capabilities, cost savings, and enhanced collaboration. The article also highlights practical examples and case studies demonstrating the successful implementation of digital technologies in auditing processes across various industries. The analysis concludes with strategies for further improving operational auditing in the digital economy, emphasizing the need for continuous adaptation and innovation to meet evolving challenges and opportunities.</p> 2024-08-17T00:00:00+00:00 Copyright (c) 2024 International journal of trends in marketing management https://academicjournalonline.org/index.php/ijtmm/article/view/273 Integration of small and large businesses forms in the construction sector 2024-10-14T18:11:59+00:00 N.Sh. Akhmedova info@academicjournalonline.org <p>It is known that today the construction industry is regarded as one of the main directions in the formation of small business and private entrepreneurship, socio economic development, development of the property class and competition in the market, and today it serves as a locomotive for sustainable economic development. The article assesses the role of large and small businesses in ensuring the development of the country's construction industry, summarizes the best world and domestic experience in this area, and also develops proposals and recommendations for the further development of this industry.</p> 2024-10-14T00:00:00+00:00 Copyright (c) 2024 International journal of trends in marketing management https://academicjournalonline.org/index.php/ijtmm/article/view/265 DEVELOPMENT OF THE FINANCIAL AND CREDIT MECHANISM IN THE GREEN ECONOMY 2024-01-30T13:37:49+00:00 administrator administrator info@academicjournalonline.org <p>The content of the article reveals the essence of the "green" economy. The main goal of the "green" economy is to ensure sustainable development, improve the quality of life of the population and stimulate comprehensive greening of production. One of the key aspects of the implementation of the green economy is the development of a financial and credit mechanism that contributes to the financing and support of environmental projects, the concept of sustainable development and "green growth". The article contains a description of the main elements of the development of the financial and credit mechanism: government support, credit, prices, investments, taxes.</p> 2024-01-30T00:00:00+00:00 Copyright (c) 2024 International journal of trends in marketing management https://academicjournalonline.org/index.php/ijtmm/article/view/266 OPPORTUNITIES AND PROSPECTS FOR THE DEVELOPMENT OF THE "GREEN" ECONOMY IN UZBEKISTAN 2024-01-30T13:41:28+00:00 Namozov Jasurbek Quvadovich info@academicjournalonline.org <p>The content of the article reveals the essence of the "green" economy. The main goal of the "green" economy is to ensure sustainable development, improve the quality of life of the population and stimulate comprehensive greening of production. One of the key aspects of the implementation of the green economy is the development of a financial and credit mechanism that contributes to the financing and support of environmental projects, the concept of sustainable development and "green growth". The article contains a description of the main elements of the development of the financial and credit mechanism: government support, credit, prices, investments, taxes.</p> 2024-01-30T00:00:00+00:00 Copyright (c) 2024 International journal of trends in marketing management